A Romantic Revival
Client: Boyne Hill House
Project Information
- Brand Strategy,
- Branding,
- Copywriting,
- Art Direction,
- Print,
- Packaging,
- Website,
- Photography Ruth Connolly
The Challenge
When owner, Caitriona Gavin invited Bossanova to take the grand tour of Boyne Hill House, we could see the potential to create something really special. Set in 38 acres of stunning parklands and gardens, Caitriona’s vision was to create an exclusive private venue for weddings and corporate events. As the estate was being lovingly refurbished, our brief was to give the brand a total transformation.
Our Response
We began by creating an elegant monogram inspired by the rich heritage and surrounding natural landscape of Boyne Hill House. Working closely with Ruth Connolly, we captured the romance and character of the estate with beautifully atmospheric photography. A distinctive tone of voice was developed with crafted copy to evoke the unique experience and bring people on a journey.
Implementing the new brand across all print and digital media, there’s been tangible positive results for the business. With lots of potential and big plans for the future, Boyne Hill House continues to evolve as we help create new offerings and opportunities. It is well and truly a labour of love.
In recent news, Boyne Hill House was awarded ‘Exclusive Wedding Venue of Year 2020’ from Weddings Online, and won ‘Regional Wedding Venue of the Year’ at The Irish Wedding Awards 2020.
Testimonial
“On taking over Boyne Hill House, I wanted a new brand that moved away from the old image, without alienating our existing clients. Contacting Joan in Bossanova turned out to be an inspired move. Following an on-site visit, Joan organised a brand-workshop and based on our feedback, Bossanova created a beautiful and effective brand identity and collateral.
We have been working with Bossanova for the past three years and as we continue to invest and upgrade our offering, our brand has evolved to reflect this. More practically, visits to our new website are resulting in more conversions. Bossanova have been with us from the beginning and I trust them implicitly to project our brand in the best possible light.”
– Caitriona Gavin, Owner, Boyne Hill House
“Following an on-site visit, Joan organised a brand-workshop and based on our feedback, Bossanova created a beautiful and effective brand identity and collateral.”
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