Linden Demesne 

The Challenge

Our next project for Cairn Homes was Linden Demesne, which is located next to the beautiful Carton House Estate in Maynooth, Co. Kildare. Making the most of this beautiful natural setting and scenic vistas is central to the design and planning of Linden Demesne, including its name. ‘Linden’ is another name for lime tree and celebrates the majestic lime trees that line Carton Avenue leading to Carton Demesne, a 1,100 acre estate full of magnificent parkland. A primary goal for Linden Demesne was to achieve a top score for ecology under the Home Performance Index (HPI), Ireland’s national residential certification.

The Response

Highlighting the site’s stunning location, the brand mark houses an illustration depicting a tree lined avenue. Our palette of green and neutrals is sophisticated and modern. Illustrations of trees, flora and fauna feature throughout to reflect the Linden Demesne’s connection to its natural environment of stunning parkland with informal trails, native trees, wildlife habitats and generous green spaces.

Content and design of the brochure highlights the development’s beautifully considered design – inside and out –  and includes impactful imagery, detailed maps and floor plans. Design is carried through to create a classic, premium look to appeal to our audience of professional couples and young and growing families.